The scope of MBA in Marketing is excellent in today’s market trend. MBA in Marketing is one of the oldest techniques of management study.
If you are interested in the entertainment, promotions, advertisement, media, sales, and overall management field, then the MBA is suitable for yourself.
Marketing is the heart of any situation. The trend of marketing has changed and augmented with technological developments in the world.
The MBA in marketing is included in the sales and assistance of the products, competitions and market trends of the business.
MBA in marketing educates the students thereby sales, marketing fields, executive and leadership management skills, consumer trends, market strategies, product management and market study in different industries.
MBA is a 2-year development program. You can accept one of your favourites and exciting specialization out of the finance, marketing, HR, OM, etc. Marketing is one of the trending specialities of Master of Business Administration (MBA). Each year, a significant number of students opt for MBA in Marketing beyond the country.
To get the admission in MBA you should have a graduate degree in any discipline with good percentage.
Here we are talking approximately one of the specializations called “Marketing”.
The MBA in Marketing may possess the following courses:
- Strategic Planning
- Marketing Campaigns
- Consumer Behavior
- Market Research
- Cost Volume and Profit
- Analysis of Demand
You will also discover the communication skill, analytical skill, capacity to integrate programmes or ideas, business ethics and management while your program ended.
Which colleges are best for seeking MBA with Marketing Specialization?
You can pursue an MBA in management from various B-schools situated in India as well as abroad. Doing MBA in Marketing from IIMs is sufficient. Special from IIMs, we are also listing some good private colleges and Universities for attempting this course.
There is a proper scope of MBA in Marketing. Marketing itself is a vast field. After doing MBA in marketing, the candidate can become a sales executive or manager in reputed Fast moving consumer goods (FMCG) companies like HUL or Marico industries. One can also work in the IT industry.
Job opportunities are also available in Retail, Tourism, Banking, Hospitality, Media, Advertising, Consultancy, Market Research, etc.
With an MBA degree in Marketing, candidates an also work as a lecturer in a prestigious institution. There are top rated B-schools in India which provides an excellent salary to teachers. If you are affected in higher studies, then you can do a Ph.D. program in a related field.
Jobs & Career
The students, who have completed the MBA in marketing, have a lot of job possibilities in government and the private sector.
You can be part of direct marketing or digital marketing. By the growing technology in the world, the concept of marketing is not limited to the door to door sales. It has a wide variety of techniques. For MBA course you can opt Best MBA Colleges in Hyderabad.
You can do the marketing by social media, pay-per-click, web designing, search engine optimization, search media optimization and articles.
The candidate having the MBA in marketing degree can earn the 40000 to 65000 per month in India. The salary structure depends on the situation and reputation of the employer firm.
You can play the role of following positions in an industry:
- Marketing Manager
- Brand manager
- Asset Management
- Corporate sales
- Market Research Analyst
- Sales Manager
- Media Planner
- Product Manager
- Head of Digital Marketing
- Excellent Communication Skills
- Strategic thinking and planning abilities
- Ability to Convince another person
- Skills Required
- Problem-solving and analytical skills
Ability to perform market research and analysis. Opt Best MBA Marketing Colleges in India.