Facebook’s 2020 report states their daily active users to be 1.84 billion on average. While knowing the fact that after its launch in 2004, Facebook still remains the top used social media to date globally. Facebook became a part of our lives when we by default started opening this social network app on our mobiles and scrolling like nothing. Facebook has reached everywhere, from villages of South American countries to South Asian countries. Such a huge reach and diversity offers a vast opportunity for digital marketing and brand building.
While a personal account cannot have more than 5,000 friends, a Facebook page can have more than 5,000 followers. Therefore, a person who wants to use their Facebook account to spread the word about a business should switch to using a Facebook page. But with more than 60 million live Facebook business pages that are looking for ways to get real Facebook likes, there is fierce competition between them. However, anything is possible, and getting those necessary likes is usually a matter of willingness to get them.
So, how can you boost your Facebook likes?
Execute your Facebook strategy well
As success doesn’t happen overnight, it is achieved through consistent progress. Similarly, goes for digital marketing too, your conversion from the Facebook page will depend on how much effort you put into it. Well, a smart defined Facebook tactic would be executed keeping in mind getting the maximum number of likes on a Facebook page. A strategy that will assist you in crafting such a presence that will speak for itself and the values you put in your business. Executing such a Facebook strategy consists of three major parts:
- Targeting a demographic
- Keeping an eye and matching the competition
- Achieving goals
a. Targeting a demographic
In an aware state of mind, you should do your research and aim for a particular age group. As a result, it will give you maximum likes followed by bringing value to your digital business via the consistency of posts. Following the pattern of your footfall can be a great tactic. Considering the right things, you need to realize where your conversion lies to know the right apparatuses and tone, as opposed to finding the interest of each of the Facebook clients, which is clearly not possible even if you are Mark Zuckerberg.
b. Keeping an eye on the competition
Following and watching closely your contenders will help you identify the routes to take that will work. Ultimately, you can exhibit the resistance’s success while avoiding their staggers. Substantially, you get a better foothold on digital media and a step ahead of your competition without following similar mistakes. Staying alert is a remarkable assessment procedure that can assist you with collecting information about both your proposed vested party and your resistance.
c. Achieving goals
Just focusing on getting likes should not be your ultimate objective to follow passionately for your success on Facebook. You have to understand the value of small targets. You just can’t rely upon the nature of your substance being posted on the Facebook page. Small targets like keeping a whole week addressing a particular subject and understanding how the people are reacting through the likes. For example, a bakery focuses a full week on how to make various cheesecakes and gets an additional 10,000 likes in that week, which speaks a lot about the people’s interest in the cheesecakes. Moreover, achieving these goals allows you to move toward consistency in whether you’re meeting your targets, or either commending your thrive while at the same time encouraging users to engage more.
Utilize your followers
Catching people’s attention via your blog is genuinely non-obtrusive in terms of getting them to like your Facebook page. Numerous individuals are disinclined to pursue messages because of spam, so like can be a simple other option. Talking about the followers already following you, liking consistently every move on your Facebook page is not often seen. After a while, they just keep following your page but lose the association to the page due to the same old methods. Make it simple for them, by doing whatever it takes to make visitors, like the new ideas you are applying. Permitting them to like your Page by adding a like button option on your website is a simple yet effective method for the longevity of likes. For some brands, this is a consistent driver of new likes each day. It will not give you huge preferences instantly, however having it there doesn’t hurt anything, and in the long run, these Facebook preferences add up.
Use aesthetics as your reflection
Yes, it is self-evident to please your followers with good aesthetics through your posts, yet sometimes this objective can be lost. In such situations, you need to gather your preferences, and accumulate your personal traits and reflect them on your incredible Facebook page. Your Facebook Page is composed of numerous parts and informational blocks, and you need to be sure they are complete, provide as much information as possible, and reflect your values. Some easy steps to follow to boost your Facebook likes are:
- Choose a high-resolution image while posting
- Use vectors from the free vectors websites as an infographic image
- Pin your top posts for the new users to take a notice
- Choose a minimal yet modern logo and name of your page to easily remember