Jaart011: Exploring the Meaning Behind the Term


Jaart011 is a term that has been gaining popularity in recent years, particularly in the world of art and design. But what exactly does it mean? In this article, we’ll explore the definition of Jaart011 and its significance in the creative industry.

What is Jaart011?

Jaart011 is a combination of two words: “jaart” and “011”. “Jaart” is a Dutch word meaning “year”, while “011” is a reference to the binary code for the number 3. Together, they represent the idea of “year 3” or “third year”.

The Origin of Jaart011

Jaart011 logo
by Erik Mclean (https://unsplash.com/@introspectivedsgn)

The term Jaart011 was first coined by a group of students at the Design Academy Eindhoven in the Netherlands. These students were in their third year of the academy’s design program, and they wanted to create a name for their collective work.

They chose Jaart011 as a way to represent their shared experience and growth in their third year of studies. The term quickly caught on and has since been used to describe the work of other third-year design students, as well as a broader concept in the creative industry.

The Significance of Jaart011

Jaart011 represents a pivotal point in a designer’s education and career. It is a time when students have developed a strong foundation of skills and knowledge, but are still open to experimentation and growth.

A Time for Exploration and Innovation

Jaart011 design
by Krisztian Tabori (https://unsplash.com/@ktabori)

In their third year of studies, design students are encouraged to push boundaries and explore new ideas. They have a solid understanding of design principles and techniques, but are not yet confined by the expectations of the industry.

This freedom allows for innovative and unconventional approaches to design, resulting in fresh and exciting work. Jaart011 is a time for students to take risks and challenge the status quo, which often leads to groundbreaking and influential designs.

A Bridge Between Education and Professional Practice

Jaart011 also serves as a bridge between education and professional practice. In their third year, students are preparing to enter the workforce and are often given opportunities to work on real-world projects and collaborate with industry professionals.

This experience helps students develop a better understanding of the design industry and prepares them for the challenges and expectations of professional practice. Jaart011 is a time for students to refine their skills and build a strong portfolio that will help them stand out in the competitive job market.

Examples of Jaart011 Work

Jaart011 work can be found in various fields of design, including graphic design, product design, fashion design, and more. Here are a few examples of Jaart011 projects that have made an impact in the creative industry.

“The Book of Life” by Maarten Baas

The Book of Life
by Becca Tapert (https://unsplash.com/@beccatapert)

Maarten Baas, a Dutch designer and alumnus of the Design Academy Eindhoven, created “The Book of Life” as his Jaart011 project. The book is a collection of 365 drawings, one for each day of the year, that reflect Baas’ thoughts and experiences.

The Book of Life has been exhibited in galleries and museums around the world and has become a symbol of the Jaart011 concept. It represents the idea of personal growth and development through creative expression.

“The Future Sausage” by Carolien Niebling

The Future Sausage
by Alex Azabache (https://unsplash.com/@alexazabache)

Carolien Niebling, another Design Academy Eindhoven graduate, created “The Future Sausage” as her Jaart011 project. The project explores the future of food and sustainability, using insects as a protein source for sausages.

Niebling’s innovative approach to food design has gained international recognition and has sparked important conversations about the future of food production and consumption.

“The 3rd Year Collection” by Iris van Herpen

The 3rd Year Collection
by Jeff Sheldon (https://unsplash.com/@ugmonk)

Iris van Herpen, a Dutch fashion designer, created “The 3rd Year Collection” as her Jaart011 project while studying at the ArtEZ Institute of the Arts in Arnhem, Netherlands. The collection features avant-garde designs that challenge traditional notions of fashion and push the boundaries of materials and techniques.

Van Herpen’s Jaart011 project launched her career as a successful fashion designer, and she has since become known for her innovative and futuristic designs.


Jaart011 is a term that represents a significant time in a designer’s education and career. It is a time for exploration, innovation, and growth, and has produced some of the most influential and groundbreaking work in the creative industry.

Whether you are a design student in your third year of studies or a professional looking to push the boundaries of your craft, Jaart011 serves as a reminder to embrace experimentation and continue to evolve and grow as a designer.